Tag Archives: google algorithm

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NY Times Exposes More Google Spam

The New York Times has another high profile article exposing how Google is broken.  The article notes that JC Penny ranked #1 in Google search results pages for numerous terms during the lucrative shopping season thanks mostly to numerous paid links. Both the writer and

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Why Google Is Broken – Title Tag

Counting links is the core of Google’s ranking algorithm. The idea that the more incoming links a webpage has the greater its “authority” or the more highly recommended it is has powered Google search for a long time. Unfortunately, one of the main reasons Google

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Why Google Is Broken

There has been a lot of talk recently about the amount of spam that appears in Google’s search engine rankings. Indeed, the once vaunted, gold-standard, of Internet search has come under an increasingly critical eye as technology writers re-examine what was a non-issue. Many of