NY Times Exposes More Google Spam

The New York Times has another high profile article exposing how Google is broken.  The article notes that JC Penny ranked #1 in Google search results pages for numerous terms during the lucrative shopping season thanks mostly to numerous paid links. Both the writer and Matt Cutts quickly lose sight of the real issue and … Read more

Why Google Is Broken – Title Tag

Counting links is the core of Google’s ranking algorithm. The idea that the more incoming links a webpage has the greater its “authority” or the more highly recommended it is has powered Google search for a long time. Unfortunately, one of the main reasons Google is broken is that counting links is no longer a … Read more

Why Google Is Broken

There has been a lot of talk recently about the amount of spam that appears in Google’s search engine rankings. Indeed, the once vaunted, gold-standard, of Internet search has come under an increasingly critical eye as technology writers re-examine what was a non-issue. Many of these commenters and Google critics are blaming the so-called content … Read more