Read between the lines on a recent NY Times article and you’ll see Google admitting that buying paid links, supposedly a violation of its Webmaster Guidelines, is just fine, as long as it doesn’t work out for you. This NY Times article shows, yet again, major retailers engaging in link spam by buying numerous paid [...]
SEO
Earlier this year, the webmaster, online publisher and SEO communities were abuzz with news of a major Google algorithm update. Although Google claimed less 15 percent of websites were affected, legions of web publishers and search engine optimization experts took to forum, blog posts, and Google help pages to decry what they saw as unfair [...]
Continue reading about How Google Panda 2 Update Hit eHow and Others
Lately, I’ve noticed that there are actually far fewer experts out there than we are led to believe. There are numerous blogs, websites, and people who hold themselves out as experts on WordPress, or SEO gurus, or professional online designers, and so on. However, a collection of recent updates to the core platforms that these [...]
Continue reading about Google Experts WordPress Gurus SEO Professionals
Most companies not founded in the last five years, and those with a long-term eye on the future focus their branding efforts on differentiating themselves from the key words that describe their business, not the other way around like SEO demands. But, these companies managed to create search optimized brands without any SEO at all.