Respect
When you “see” your SEO counterpart at that food blog not-so-subtly work a key phrase into his recipe description. Respect.
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Patreon Alternatives
Sometimes, you can just see the money fly by. I’ve been thinking about, not seriously, but enough to have it rattling around in my brain, about writing an article about Patreon Alternatives. It would be a look at the best ways for someone wanting to do fundraising, or crowdfunding (or is it crowd funding?), who … Read more
No Keyword From Google Search Grows
When I first started writing online for money, I was introduced to Google Analytics. While there is a great deal of information available within Analytics, the key for me, at the time, was the way search keywords were reported. By selecting an overview of the traffic coming to your website, you could see what keywords … Read more
Long Posts versus Short Posts
Once upon a time, the conventional wisdom was that Google wouldn’t index, and therefore rank, any thing shorter than 300 words. I wrote an article about how 300 words is basically nothing, noting that an introduction and conclusion could take up 100 of those words fairly easily, leaving just 200 words of content. Then, people … Read more
Social Search Fools Gold
These days, it seems that technology pundits and enthusiasts can’t clamor loudly enough for social network signals to be included in search engine ranking results. It isn’t hard to see why. Your friends probably like a lot of the same things that you do. That is why they are your friends. Furthermore, the people you … Read more
Google Knowledge Graph Big Deal or Not?
There are two ways to watch what Google does with its search engines. One is through the eyes of the average user, and the other is through the eyes of an online publisher who is concerned about search engine traffic getting to his or her websites. (By extension, the SEO industry, which purports to help … Read more
Google Abusing Monopoly Power?
Recent Senate hearings focused on whether or not Google was abusing its power as a de facto monopoly in internet searches. Google executives testified that they do not cook the search results that the Google algorithm generates to favor their own internet properties, nor do they punish those with competing web services. While Google’s hands … Read more
Google Search Update or HubPages Improvement ?
I occasionally publish a page or “hub” on the free content publishing platform called HubPages. There is no editor to submit to for approval. On the other hand, there is no payment, although you can collect a revenue share from Google Ads via an existing Google AdSense account. Also, HubPages now has an in-house advertising … Read more
Google Says Cheating OK?
Read between the lines on a recent NY Times article and you’ll see Google admitting that buying paid links, supposedly a violation of its Webmaster Guidelines, is just fine, as long as it doesn’t work out for you. This NY Times article shows, yet again, major retailers engaging in link spam by buying numerous paid … Read more
How Google Panda 2 Update Hit eHow and Others
Earlier this year, the webmaster, online publisher and SEO communities were abuzz with news of a major Google algorithm update. Although Google claimed less 15 percent of websites were affected, legions of web publishers and search engine optimization experts took to forum, blog posts, and Google help pages to decry what they saw as unfair … Read more
NY Times Exposes More Google Spam
The New York Times has another high profile article exposing how Google is broken. The article notes that JC Penny ranked #1 in Google search results pages for numerous terms during the lucrative shopping season thanks mostly to numerous paid links. Both the writer and Matt Cutts quickly lose sight of the real issue and … Read more
Why Google Is Broken – Title Tag
Counting links is the core of Google’s ranking algorithm. The idea that the more incoming links a webpage has the greater its “authority” or the more highly recommended it is has powered Google search for a long time. Unfortunately, one of the main reasons Google is broken is that counting links is no longer a … Read more