Was doing some keyword research for SEO purposes when I happened to notice that one of the lowest paying keywords, with an estimated CPC of $0.05 (which is the lowest it ever says), is "safest carseats". Granted, part of the issue is that car seats is two words, not one word, but even so.
In all fairness, the more accurate "safest car seats" comes in with an estimated CPC of $0.98, so it isn’t all that bad 🙂
It just gave me a chuckle on an otherwise boring day.
-WG