Sometimes a good idea is so obvious you can’t help but wonder why no one had bothered doing it before.
Webmonkey reports that Google Chrome has released a new beta version of the Chrome browser that runs ALONGSIDE of the regular full-release version of the Google Chrome browser. The idea is that instead of having to commit to either the beta channel or the dev channel of Chrome as your one and only Chrome browser installed on your system, you could choose to have both a bleeding edge installation of Chrome with all of the latest features and functionality, while at the same time having a completely stable version of the browser installed as well.
This is such a great idea, it is a wonder that all beta software is not offered in this manner.
It wasn’t that long ago that beta software was something that was carefully controlled and offered only to specific partners who installed it in a testing environment. In this case, the only one model of software installation made perfect sense. Ever since Microsoft used mass beta and pre-release distribution and testing to go from releasing the embarrassing and widely hated Windows Vista to the almost complaint free Windows 7, software developers have been increasingly realizing the power of wide beta testing to virtually eliminate bugs and other issues before release. In this model the side-by-side beta version of software makes much more sense.
The developers of the Chrome Browser will no doubt see much wider adoption of its developer-level browser with the new Canary version that allows users to run both the "real" version of the browser and the new leading edge developer beta version at the same time. That broader usage will in turn allow bugs to be discovered and fixed more quickly and that will in turn allow Google to release updates to its Chrome browser faster than its rivals.
Like I said, some business strategy ideas are just so good, you wonder why they haven’t been used before.